Mackenzie Investments was founded in 1967 and is a leading investment management firm providing investment advisory and related services to retail and institutional clients. The company has $72 billion in assets under management, and as part of IGM (a subsidiary of the Power Financial Group of Companies), is the largest independent asset manager in Canada. We are committed to the financial success of investors, through their eyes.
At Mackenzie Investments we value innovation, leadership and personal commitment. Our growth and success are a direct result of our employees, whose efforts have created a solid foundation for the confidence shown in us by our peers, investors and their financial advisors.
We are the Mackenzie Investments Marketing Team! Our mandate is to support financial advisors in building financial success for their investors. We deliver on that mandate through Mackenzie Investments digital channels and through the development of digital tools that leverage data to create an edge. If you’re looking to join a team of creative, collaborative and digitally savvy financial services professionals, then submit your application and tell us why you’d be a great fit.
We currently have an opening for a Senior Manager, Data-Driven Marketing. Reporting to the Director, CRM & Contact Strategy, this role supports the development of the CRM strategy and leads key initiatives through to execution for the Mackenzie Investments brand. In this role, you will collaborate closely with colleagues across multiple areas to create and execute CRM strategies that are aligned to the goals of the business, with a continued focus on building capabilities and business processes designed to improve the overall client experience.
Success in this role requires an deep understanding of integrated marketing tactics, various acquisition strategies, marketing automation technology (e.g. Sales Force Marketing Cloud), building digital journey maps, a passion for end-user experience, a strong team-orientation, and the aptitude to foster relationships with stakeholders at all levels throughout Mackenzie Investments. Given the rapid pace of change in the digital/online and marketing ecosystem, this individual will be expected to keep a close pulse of new market innovations and help to provide perspective on how best to leverage these innovations and opportunities to Mackenzie’s advantage.
Major Responsibilities Include:
Testing & Optimization
If you are interested in applying for this position please direct applications on-line using the “apply for this job” icon located at the bottom or to the left of the posting. If you would like to refer someone for the position please email the posting using the “email this job” option and have your referral indicate that they were referred by you when completing the application. The job grade for this role is 13. The referral bonus level is 2. All resumes should be received by September 7, 2018. If you have any questions regarding this position, please contact Human Resources. Please record your extension number on your resume and cover letter.
We thank all applicants for their interest in Mackenzie Investments; however only those candidates selected for an interview will be contacted.
Mackenzie Investments offers an exciting and challenging work environment, a competitive base salary, performance-based bonuses, excellent benefits, recognition for your accomplishments, and opportunities for personal and professional growth.
Mackenzie Investments is an equal opportunity employer and is committed to providing employment accommodations in accordance with the Ontario Human Rights Code and the Accessibility of Ontarians with Disabilities Act. Please advise Human Resources if you require an accommodation.